Pandoras Box Deal Sites should talk about Customers and not Registered Users.

There is lot of buzz in the online space for Deal Sites.

Recently one of the Major Deal sites in India announced it has around Six million Registered Users, (good for them) however would the Gentleman kindly enlighten on these parameters
Avg. Actual Sales Daily
Total Customers who bought Deals
Avg No of deals bought buy a Customer

How many of those Six Million Registered users daily visit their site. No of users only highlights legitimately sending of emails or smses to these Users, it nowhere mentions that this Users are actual Customers.

In Any Deal
User wants is the Service/Product as guaranteed should be delivered for a discounted price than available in market.
Vendors want is Volume Sales, Brand Creation which will lead to Brand Recognition and Customer Retention and repurchase from the same Customer.

This whole Business of Venture valuation based on Users Registered would be catastrophic in long run.
There is need for a Deal Site where there are Real Sweet Deals rather than Bitter Gourd Soup.